Reach your customers across their entire digital journey with seamless cross-platform ad campaigns
Maximize your brand exposure with an omnichannel ad strategy customized to hit your most aggressive goals.
I’M READY TO TALK WITH SOMEONE
Everything you need to drive conversions with omnichannel campaigns
To create a truly effective cross-channel experience for your customers, it takes time and dedication. Often, businesses don’t have the internal team needed to manage multiple platforms or large budgets on their own.
IMPACT’s team of paid media experts will work with you to maximize results with our omnichannel ads management service. From crafting a paid media strategy specific to your business to breaking down campaign data for strategic insights, we’ve got you covered.
We’ll tackle the copywriting, ad designs, and account management so you and your team can stay focused on other marketing efforts.
What to expect with paid search and social services
Our team will get to know your business and industry like it’s their own, delivering you a comprehensive strategy, expert analysis, ad management, and more!
Ad Management
Total management of your omnichannel campaigns
When you start your omnichannel program, you’ll gain a dedicated team of paid media experts that will do the heavy lifting for you. With our omnichannel service you can expect: Collaborative goal setting and planning Daily management of all ad platforms Landing page conversion rate optimization strategy Full design of ad assets A customized ad spend tracker A customized Trello board for ad collaborations and approvals Weekly and monthly reporting Quarterly reviews, goal setting, and planning discussions
Strategy
Total management of your omnichannel campaigns
When you start your omnichannel program, you’ll gain a dedicated team of paid media experts that will do the heavy lifting for you.
With our omnichannel service you can expect:
- Collaborative goal setting and planning
- Collaborative goal setting and planning
- Collaborative goal setting and planning
Multi Platform Approach
Total management of your omnichannel campaigns
When you start your omnichannel program, you’ll gain a dedicated team of paid media experts that will do the heavy lifting for you. With our omnichannel service you can expect: Collaborative goal setting and planning Daily management of all ad platforms Landing page conversion rate optimization strategy Full design of ad assets A customized ad spend tracker A customized Trello board for ad collaborations and approvals Weekly and monthly reporting Quarterly reviews, goal setting, and planning discussions
“Their dedication to our brand has helped us navigate the difficult COVID-19 waters”
“Ali’s dedication to our not only our paid accounts but also our brand strategy is something I’d never witnessed before – she truly cares about our success. Jason’s tenacity and expertise on search had our ROAS higher than I have ever seen in any search account. Their dedication to our brand has helped us navigate the difficult COVID-19 waters with not only high performance but a reassurance that was so needed.”
Lindsey Sullivan, Head of Brand Marketing, Taft Clothing
Meet the team that you’ll be working with
Rachel Palmateer
Director of Paid Media
Rachel Palmateer
Director of Paid Media
Rachel Palmateer
Director of Paid Media
Rachel Palmateer
Director of Paid Media
Oh yes, we’re certified
Our team also has Google certified specializations in Search, Display, Mobile, and Shopping.
What do paid search and social services cost?
Ad Spend
$10,000-$100,000
If your combined ad spend is over $100,000 per month:
Base management fee:
- $7,000/month
Performance fee:
- The performance fee for ad spend over $100,000 is based on several factors and the complexities of your account. These fees will be agreed upon before our work commences.
Ad Spend
$10,000-$100,000
If your combined ad spend is over $100,000 per month:
Base management fee:
- $7,000/month
Performance fee:
- The performance fee for ad spend over $100,000 is based on several factors and the complexities of your account. These fees will be agreed upon before our work commences.
“Wait, what’s a performance fee?”
A performance fee is essentially retroactive billing based on your actual ad spend per month.
Let’s say you have an ad budget of $100,000 per month and you decide to pull back on one campaign. In the end, you may have only spent $75,000.
Rather than billing you for the time and resources, it would have taken to manage your $100,000 campaign, we will adjust the performance fee for what you actually spent and thus the effort our team put in.
This safeguards you against unnecessarily spending too much and safeguards us against potentially not being compensated for the effort we put in.
GET STARTED WITH PAID MEDIA
Not ready for omnichannel?
If your business is currently running single platform ads with little to no success, then our paid media starter packages may be a good fit for you.
Platform-specific starter packages
Our platform-specific starter packages transform your underperforming accounts into optimized conversion tools primed to fuel your business success. You will work closely with our paid media experts to take your underperforming ad account and optimize it for long term success.
We have starter packages specifically designed for Google Ads, Facebook and Instagram Ads, and LinkedIn Ads.